What's worse than a terrible tattoo? A terrible tattoo that advertises a company that no longer exists.
A selection of "human billboards," people who once tattooed company logos or names on their bodies for quick cash, were recently featured in a BuzzFeed piece by Jack Stuef titled "Branded For Life."
Skinvertising, as it came to be known, gained popularity in the early 2000s whenonline casino GoldenPalace.com secured a tattoo on boxer Bernard Hopkins's back. Many advertisers believed they had found a striking, unique medium to promote their brand, a means of "stunt" marketing.
No comments:
Post a Comment